DIGITAL PRESENTATION TECHNIQUES
This class challenged us to create mock campaigns for brands of our choice. For my first project, I chose to explore Ralph Lauren's visual identity, incorporating their values of diversity and authenticity in storytelling.
With these 2 weeks given, I researched consumer trends and future opportunities for a F/W 2026 campaign. After demonstrating my understanding of this, I scouted models, locations, and photographers for the photoshoot. Final details of my photo editing and mock-ups.
Models: McKenna Jordan, Miel Miranda, Hampton Watts, and Mingus
Photographer: Amaara Rao